Diversity Champions

Send

Diversity
Champions

The Gold Standard for LGBTQ+ Inclusion

The Diversity Champions Programme

An inclusive workplace can increase your financial success, attract and retain employees, and tap into a unique and loyal consumer base.

Retain Outstanding Staff

Employees at inclusive companies are significantly more likely to “go the extra mile” to achieve company success than employees at companies who have a negative attitude toward LGBTQ+ employees. i

Expand Customer Base

82% of allies are more likely to purchase from a company that supports LGBTQ+ equality. ii And LGBTQ+ consumers are 25% more likely to stick with a brand even when its prices increase. iii

Increase Cash Flow

A study of 450 global companies showed that inclusive companies had 2.3 times higher cash flow. Smaller companies had a 13 times higher mean cash flow. iv

LGBTQ+ people face significant barriers in the workplace that mean they don’t have an equal opportunity to thrive.

As members of our incredible programme, you can drive commercial success, but you can also make LGBTQ+ people feel safe and encouraged in the workplace.

Our research shows:

One in ten LGBTQ+ people have experienced barriers to progression
One in eight LGBTQ+ people don't feel able to disclose their identity to their colleagues
One in five LGBTQ+ job searchers felt discriminated against

As one of our Diversity Champions, you will receive an unparalleled, personalised service from Stonewall, an organisation who understand your business and sector.

We are committed to ensuring we provide an inclusive, supportive environment for all colleagues. The Stonewall framework supports us to achieve these aims.

Gail Brindley,
Executive Director of People, University of Greenwich

Being able to display the Stonewall logo helps send out a very positive message of support for LGBT issues both to staff and clients.

Nick Mott,
Partner, Dentons

Member benefits include:

A personal Client Account Manager, who will tailor the training guidance we provide to fit where your organisation is currently at in its inclusion journey
Free submission to our Workplace Equality Index, where we assess your organisation's achievements and progress on LGBTQ+ equality
A scalable service – we cater for organisations across sectors - public, private and third - and for those based in any part of the United Kingdom, or who operate globally
On-demand access to our industry-leading tools and resources on workplace inclusion
Exclusive discounts to our empowerment training sessions, workshops and events, which cover a range of specialised topics
Focused guidance and feedback for those who wish to enter our Workplace Equality Index, our annual measure of the UK’s top 100 employers for LGBTQ+ people

What can I expect as a Stonewall Diversity Champion?

Collaboration

We listen and work alongside you to support your inclusion journey.

You can use the Stonewall logo on your website and marketing, to show you're a Diversity Champion. v

Personalisation

We consider your sector, customer base and staff needs.

We align you with a Client Account Manager most suited to your sector.

We will work with you to develop a bespoke, tailored action plan for your organisation.

Time saving

You can reduce staff turnover and attrition rates by having a more diverse and inclusive workplace, which means less time spent recruiting and training.

Sources

i LGBTQ+ and ally employees at inclusive companies are significantly more likely to “go the extra mile” for company success (84% versus 73%) than those at companies that have a negative attitude toward LGBTQ+ employees. Credit: Centre for Talent Innovation (2016), Out in the World: Securing LGBT Rights in the Global Marketplace

ii 82% of allies across multiple markets said they are more likely to purchase from a company that supports LGBTQ+ equality. Credit: Centre for Talent Innovation (2016), Out in the World: Securing LGBT Rights in the Global Marketplace ; Harris Interactive (2010), The Gay, Lesbian, Bisexual, and Transgender (GLBT) Population At-A-Glance.

iii LGBTQ+ consumers are 25% more likely than straight and non-transgender consumers to stick with a brand even when its price increases. They are also 33% more likely to ask for brands by name rather than a generic good. Credit: Harris Interactive (2010), The Gay, Lesbian, Bisexual, and Transgender (GLBT) Population At-A-Glance.

iv A study of 450 global companies (with revenues above $750M) shows that inclusive companies had 2.3 times higher cash flow per employee over a three-year period. The effect is even greater for smaller companies, which had 13 times higher mean cash flow from operations. Credit: Suisse (2016), LGBT: the value of diversity, Credit Suisse Environmental, Social and Governance Research

v Our DCs have use of the Stonewall Diversity Champions logo. Use of the generic Stonewall logo will incur a license fee.